Building Toward the Future


A New Day for Gift Planning

Tools of the Trade

  • Motivating Donors

Speaker: Jon Rich, Charles Schultz

January 26, 2022 @ 11:00 AM PDT

The late and great Jerry Panas said your goal is to help a donor make the largest gift with the greatest joy. You motivate donors through a winsome presentation and a persuasive proposal. Jon will share his vast experience on presentations to donors — methods that consistently lead to success. Charles will explain how to craft a proposal to connect at an emotional level. With a motivating presentation and proposal, you will close big gifts.

  • There's More to the Story: Create and Market Donor Stories More Effectively

Speaker: Kyle Daniels

April 5, 2022 @ 9:00 AM PDT

It's no secret that donor stories are pivotal in sharing your organization's mission, but are you maximizing your outreach and resources? If you think that writing about a donor is the only draw, I can assure you — there's more to the story! This presentation will cover the following topics:

  • Finding the right donor and theme for your story
  • How to structure and time a story around a campaign
  • Reviewing analytics to understand your audience
  • Ways to extend engagement through social media (Facebook & LinkedIn) for potential prospects