Building Toward the Future

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A New Day for Gift Planning

Tools of the Trade

  • Motivating Donors

Speaker: Jon Rich, Charles Schultz

The late and great Jerry Panas said your goal is to help a donor make the largest gift with the greatest joy. You motivate donors through a winsome presentation and a persuasive proposal. Jon will share his vast experience on presentations to donors — methods that consistently lead to success. Charles will explain how to craft a proposal to connect at an emotional level. With a motivating presentation and proposal, you will close big gifts.

  • Spreading Goodness in Greater Nebraska

Speaker: Carrie Malek-Madani, Sandra Henningsen

Over the past 25 years, Nebraska Community Foundation has been unleashing abundant local assets, inspiring charitable giving, and connecting ambitious people to build stronger communities and a Greater Nebraska.

Through a growing grassroots network of over 1,500 passionate volunteers, NCF is spreading goodness through the generosity of people who love their hometowns and care about the future of their rural places. This session will explore the work of NCF, the culture of philanthropy that is being built across the state, and the important role storytelling has played in the process.

  • Getting on Solid Ground with Gifts of Real Estate

Speaker: Michael Wynn, Jamie Holzer White

Is your organization falling short of its potential for acceptance of real estate gifts? Are unfamiliarity with the process and types of real estate and gifts holding you back? This session will encourage you and your organization to get involved by learning some of the basic principles associated with gifts of real estate. We will address tax and legal guidelines, gift acceptance policies, types of real estate gifts, and some pitfalls and benefits of real estate gifts. The goal of the session is to instill in each attendee the confidence needed to engage donors in conversations about making significant planned gifts with real estate.

  • There's More to the Story: Create and Market Donor Stories More Effectively

Speaker: Kyle Daniels

It's no secret that donor stories are pivotal in sharing your organization's mission, but are you maximizing your outreach and resources? If you think that writing about a donor is the only draw, I can assure you — there's more to the story! This presentation will cover the following topics:

  • Finding the right donor and theme for your story
  • How to structure and time a story around a campaign
  • Reviewing analytics to understand your audience
  • Ways to extend engagement through social media (Facebook & LinkedIn) for potential prospects
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