Wayne Olson


  • Partner, Gift Planning Development LLC

Wayne Olson is a partner in Gift Planning Development LLC that advises nonprofits and nonprofit leaders on fundraising and planned giving. In addition, Wayne advises corporations and charities on sales, customer service and building stronger relationships with customers and constituents.

He also frequently leads board retreats and training and helps nonprofits improve their fundraising and donor relations. He speaks regularly throughout the United States and Canada and has written three books, including his most recent, The Disney Difference. His article, "Donor Relations the Disney Way," was featured in the Spring 2018 issue of Advancing Philanthropy. He writes frequently for charities and Planned Giving Today has published his articles more than a dozen times.

In 2014 Fundraising Success Magazine honored him by awarding Wayne the Most Inspirational Speaker of the Year award. In 2011 Kings Dominion theme park awarded him the coveted "Monster of the Night" award for scaring guests at Halloween Haunt.

Wayne serves on the boards of two charitable organizations and volunteers for several local charities. Wayne earned his undergraduate degree from the University of Florida and his law degree from Stetson University College of Law.